Stereotype confusion: Swedish girl?



This railway station billboard is a little bit confusing/uninspiring. Maybe I need to update my meme locker but I’m not sure I instantly think Sweden when I see a goth-looking school girl. I was thinking more this:

So Rekorderlig is running a page on their site under the “beautifully swedish” motif that simply draws images from their tumblr

Seems a bit lazy to me.

Q: Fancy a cider?
A: ____________